Dropped off some donated choc bloks to Emma from the Animal Liberation Victoria team this morning 🌱They'll be including them in their goodie bag for their big Vegala - Exclusively Vegan Cocktail Party, which is shaping up to be an amazing event... If you're in Melbourne on Oct 26th, want to support a great cause and have a brilliant night grab your tickets hereLovely to meet Emma, Noah, Eric from the team, who get a lot done with very little... got to love that spirit!It's interesting about how we think about donations to non profits and mission aligned charities. On...
So now the flavor test is complete, in parallel to locking things down with the copacker (checking ingredients, verifying pricing etc) we need to get a new SKU design ASAP.
Decided in the interests of time and consistency to keep the current layout and elements, and mostly use colors and text changes to try to convey the different flavor (plus a little graphical flourish with jumbo's hair)We've now put it out for comment to our community... we'll see what potential changes may come up soon!
Results are in.... aaaand we have a winner! To recap, we compared 3 new flavors (strawberry, peanut butter and salted caramel) vs the original, in anonymous "self serve" written poll. Not exactly a fair test as the original is production quality (better finish and texture) vs much rougher prototypes, but still accurate way to compare the 3 flavors. Anyway enough small talk... ....the winner is... SALTED CARAMEL ! 😍 Even being a prototype it slightly beat out the production original, with strawberry coming in next then peanut butter. Have to admit it was a huge relief, had been worried that we...
In this coming batch, we're planning to include our first bulk stock for balls and bloks, so we can supply to food service and bulk shops...Today I took a look at the first test from the copacker for our bloks. Originally there were only going to be 4 bloks per bulk pack, but that didn't seem to make much sense in terms of reducing packaging...Asked why so low and the copacker was worried about the chocolate rubbing / marking in transit but we agreed that we would try out a larger 1kg amount with a lot more bloks and multiple...
Yesterday the new flavoured prototypes of our choc balls arrived for testing!We have a strawberry, peanut butter and salted caramel flavor to get "blind" feedback on, which I'm trying to get done by the weekend. This has come together really quickly triggered by a series of events...- our first batch of balls are running out- so we need to lock in next production asap (long leadtimes)- so it's the only window to introduce new flavors (as we do large runs to keep costs down, we can't do small batches)- but first we need to test themAm as excited as I...
What a surreal few days!On Monday we got an email for our very first order...And 2 days later, today the first batch arrived into Hong Kong!
Joyce opened up a carton and checked the chocolate, and it tasted and looked oh so fine! (big relief - no melting or weirdness happening)
It was a team effort to get things together, couldn't have done it without the plant-powered muscle movers... thanks guys!
Kinda crazy to think this was just an idea a short number of months ago, now it's oh so real...#OneStepCloser #BiteForWhatsRight!
